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Top 7 Resources To Get Marketing Content Used
Top 7 Resources To Get Marketing Content Used

Is sales your #1 champion of marketing content? If not, your sales teams might not be adding the necessary value to their buyers.  Marketing content is only effective when it is getting used by your sales team. It's now important that marketers develop content that...

KnowledgeTree is a 2017 Smart Selling Tools "Top Sales Tool"
KnowledgeTree: Named as Top Sales Tool of 2017

KnowledgeTree is pleased to announce its 5th consecutive inclusion in the “Sales Enablement & Engagement” category of Smart Selling Tools’ "Top Sales Tools of 2017 Guide." This 2017 buyers guide is a top resource for B2B companies looking to explore new and upcoming sales trends as...

8 Mistakes B2B Marketers Make (& What to do About It)
Build Your Sales Enablement Plan

 Click here to access the eBook. Sales Enablement is not a nice to have action. It's imperative for every organization to implement — and now. That’s because it has a direct impact on the top line, driving faster onboarding of reps, larger deals, faster throughput of the...

April 2017 – Month in Review

In case you missed it, we compiled some of the best sales enablement articles from April. Check out these articles to learn more about recent trends and hot topics in the sales enablement space. Sales' Role After the Close - Steve Silver Retention is a word that is...

Attending SiriusDecisions Summit?
Attending SiriusDecisions Summit?

A major highlight in the Sales and Marketing event calendar is the SiriusDecisions Summit. Each year this Woodstock for GTM practitioners rolls out some pretty incredible and practical content. This is one that you should sign up for if you care about any part of...

5 Hacks to Keep Sales Teams on Message
5 Hacks to Keep Sales Teams on Message

Buyers expect more from their sales people. They want information that helps them to run their business better. So, if you have reps that are messaging poorly, manufacturing their own messaging, or generally off best-practices, how can you expect them to get prospects’ attention?With that...

Marketing Barriers
4 Barriers Marketing Leaders Should Tear Down

Do marketers divide their jobs up in black and white terms to make all the complexities a little easier?Yes, says University of Oxford marketing professor Andrew Stephen in this recent article in Forbes. He calls them 'false dichotomies of marketing.' Some examples he gives are...