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5 Ways to Improve Your B2B Customer Experience
5 Ways to Improve Your B2B Customer Experience

Customer experience has long been a priority for B2C companies, but it hasn’t been a focus for B2B organizations until more recently. The B2B selling space is evolving, funnel dynamics are shifting, and buyers are becoming better informed. Perhaps the most significant changes are the...

6 Steps to a Data-Driven Sales Strategy
6 Steps to a Data-Driven Sales Strategy

“You can't manage what you don't measure.” – Peter Drucker, father of modern management theory “If you cannot measure it, you cannot improve it.” – Lord Kelvin, famed mathematical physicist and engineer The B2B selling space has seen a digital transformation in recent years, where the power of data and analytics...

Your 7-Step Recipe for 2016 Sales Success
Your 7-Step Recipe for 2016 Sales Success

Your sales team has the power to reshape your business and determine its success. When I say team, I mean the collective unit. Because while your top reps consistently out-perform, what sets your company apart is when your ‘core performers’ consistently hit or exceed their...

Sales Enablement: March 2016 – Month in Review
March 2016 – Month in Review

We have gathered some of the month's most interesting and relevant pieces on sales enablement. Read these articles to learn more about recent trends and hot topics in the sales enablement space. Building  Better Playbooks - Tamara Schenk Playbooks are becoming a central aspect of sales enablement, but...