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Sales Enablement - June 2016 - Month in Review
June 2016 – Month in Review

We have gathered some of the month's most interesting and relevant pieces on sales enablement. Read these articles to learn more about recent trends and hot topics in the sales enablement space. Enablement Technology: Goals, Benefits, and a Critical Dependency - Tamara Schenk Sales enablement technology is...

KnowledgeTree: ROI of Sales Asset Management
ROI of Sales Asset Management

KnowledgeTree radically boosts the effectiveness of sales and marketing teams. That’s why massive and fast growing organizations adopt KnowledgeTree to push recommended content to their sales teams.But how do you quantify the return on investment for KnowledgeTree? We’ve distilled down the major buckets of value...

Sales enablement webinar highlights
Sales Enablement Benefits – From the Experts

Sales is Everyone's Business - Watch the recording of the live panel webinar here.  Everyone in the organization should be concerned with increasing sales and helping sales reps be successful. What best practices can you implement to turn losing sales opportunities into winning sales deals?That's the topic of...

Is the Customer Always Right?
Is the Customer Always Right?

You’ve probably heard it time and time again: “The customer is always right”. It becomes ingrained in corporate culture, touted by leadership as evidence of their organization’s high customer service standards, and even a fallback for dissatisfied buyers. But abiding by this age-old phrase can...

The Importance of Marketing and Sales Communication
The Importance of Marketing and Sales Communication

The tension, and sometimes even resentment, between sales and marketing teams is notorious. The silo mentality, where departments operate as individual units, is increasingly an issue in the B2B selling space. Forrester data shows that only 8% of B2B companies have tight sales and marketing...

4 Ways Sales Can Use Content in Their Social Selling
4 Ways Sales Can Use Content in Their Social Selling

Over the past several years, we have seen a significant rise in the importance of digital channels in the sales process. In today’s increasingly connected world, prospects and customers are just a click away. Modern companies must adapt their sales strategies to attract and satisfy...

Sales using marketing content
Just a Second: When is Marketing Content Used by Sales?

Download the infographic, What Content Do Sales People Need? 54,578 Google searches, 2.5 million emails, 7,229 Tweets -That's what happens in one second on the internet (according to of this mind-boggling volume is your prospective customers. They are searching for solutions like yours on Google,...